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Vybe case study by Victor Omolasoye, Brand Designer —

Social Media Campaign

Brand Designer @ Vybe2025

This project involved the creation of a 9-grid visual strategy for Vybe, a social networking application designed to foster meaningful connections through shared interests and "energy." The campaign focuses on moving past superficial digital interactions by highlighting the platform's unique value proposition: matching based on "vibes" rather than just traditional profile metrics.

Vybe Ad Creative 1
Vybe Ad Creative 2
Vybe Ad Creative 3
Vybe Ad Creative 4
Vybe Ad Creative 5
Vybe Ad Creative 6
Vybe Ad Creative 7
Vybe Ad Creative 8
Vybe Ad Creative 9

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